COCIR is a prominent European Trade Association dedicated to representing the medical imaging, radiotherapy, health ICT, and electromedical industries. With its headquarters in Brussels and a China Desk in Beijing, COCIR stands out as a non-profit association that brings together the healthcare, IT, and telecommunications sectors. COCIR's primary mission is to open up markets for its members in Europe and beyond.

It accomplishes this by offering a comprehensive range of services, including regulatory compliance, technical assistance, market intelligence, environmental support, international affairs guidance, and legal counsel. COCIR is committed to promoting harmonization of regulatory frameworks and supporting state-of-the-art international standards to ensure the delivery of safe and high-quality healthcare products and services. By reducing health inequalities and enhancing cost efficiency in healthcare systems, COCIR contributes to a better world with improved access to affordable and quality healthcare.

Over the next five years, COCIR aims to realize Europe's future potential in health. Their goals include advocating for policy changes, promoting sustainability in healthcare through integrated care approaches, driving global regulatory convergence, and optimizing the use of international standards. Additionally, COCIR is at the forefront of digital health innovation, pushing for national and regional deployment and actively supporting green technology initiatives.

As a reliable source of market data for medical imaging modalities, COCIR provides invaluable insights into industry trends. It also plays a crucial role in promoting research and innovation as key drivers of economic growth in the sector. With its strong commitment to advancing healthcare technology and improving patient outcomes, COCIR continues to establish itself as a leading force in the European medical industry