Collective Motion

Collective Motion is a German company specializing in classic and collectible vehicles, combining automotive expertise with modern marketing and investment-focused services. Founded by William Groth, the business draws on years of experience in the collector-car sector, a strong network of investors and enthusiasts, and partnerships with organizations including Timeless Investments, Kickdown, and OCC insurance.

The company helps clients source, curate, sell, and market distinctive vehicles, placing them discreetly before suitable buyers and audiences. Its approach brings together professional photography, storytelling, and industry connections to present each vehicle effectively. Collective Motion’s online garage showcases a changing selection of cars, including classic and performance models, while its media work and events help introduce new audiences to automotive culture. The company has also collaborated on projects involving classic-car investment and digital content, including formats designed to engage younger generations.

Guided by transparency, expertise, and community, Collective Motion aims to connect tradition with the expectations of a digital audience while preserving the appeal and value of exceptional vehicles.