Its CPA advertising model enables businesses to pay for measurable outcomes, such as sales or customer leads, while publishers earn commissions by promoting products and services through their websites and blogs. The company says its network includes more than 130,000 online marketing partners and that its campaigns have generated over NT$10 billion in revenue for advertisers.

Advertisers can use iChannels to increase exposure, attract traffic, and pursue sales or lead-generation goals. Publishers can join the network to monetize their audiences and earn rewards from successful referrals. The platform features campaigns across shopping, beauty and fashion, education, food and health, travel, finance, and consumer electronics and online services. iChannels also offers registration and onboarding resources for both advertisers and publishers, along with success stories and a blog. Its services are designed to help businesses improve marketing performance while giving publishers opportunities to earn through affiliate promotion.