Beiersdorf

Beiersdorf is an international skin care company whose history in the field spans more than 130 years. The company focuses on understanding and meeting consumers’ individual skin care needs, supported by a global network of about 530 researchers studying the complex processes of the skin. Beiersdorf describes itself as a pioneer of modern skin care and continually develops and maintains a portfolio of established brands.

Its brands include NIVEA, NIVEA MEN, Eucerin, La Prairie, Labello, Hansaplast and Maestro. Together, they serve a range of skin care and personal care needs, while Hansaplast also represents the company’s presence in wound care. NIVEA, Beiersdorf’s most important brand, has more than a century of success and is one of the world’s largest skin care brands. The company also invests in research and development, including skin science and new product technologies. Its recent initiatives include NIVEA CONNECT, a global mission addressing social isolation and encouraging meaningful human connections. Beiersdorf operates worldwide and shares information about its brands, research, careers and sustainability efforts.