CoreFit Financial is the practice of Michael D. Bush, a Founder and Wealth Management Advisor based in Louisville, Kentucky, and a representative of Northwestern Mutual. Its approach centers on helping individuals and families feel more secure about their money through clear financial plans and practical action steps.

The practice’s BFIT philosophy emphasizes balance, enjoying life, integrating personal values into financial decisions, and working together with a supportive team. CoreFit Financial offers financial planning and guidance intended to help clients manage their finances while pursuing present-day priorities and preparing for the future. Through his Northwestern Mutual affiliations, Bush may provide insurance, investment brokerage, and investment advisory services, subject to licensing, appointment, and availability.

The site also provides educational resources on topics such as retirement planning, final expense insurance, and choosing a wealth manager, along with meeting scheduling and account access information. CoreFit Financial is a marketing name, not a separate registered investment adviser, broker-dealer, insurance agency, or bank