Unclaimed brand
Transform retail performance with advanced people counting technology. Real-time customer flow insights and conversion optimization
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Counttrack provides people-counting technology and retail analytics designed to help businesses understand customer behavior and improve store performance. Its solutions combine people sensors, computer vision and artificial intelligence to measure foot traffic and deliver real-time insights into how visitors move through retail spaces. The company reports 99% counting accuracy and says its analytics are GDPR-compliant and anonymous.
Counttrack’s offerings include people counting, live occupancy monitoring, customer-flow analysis, demographic insights and queue management. Its system can automatically exclude staff from visitor counts without requiring tags or additional hardware. Retailers can also use journey mapping, heatmaps and dwell-time analysis to identify busy areas, overlooked zones and displays that attract attention. Conversion and attraction tracking helps assess how store visits relate to engagement and sales.
The Counttrack Matrix platform brings these tools together in a dashboard with real-time and historical data, customizable reports and multi-location views accessible from any device. By making customer patterns easier to understand, Counttrack aims to support decisions about staffing, marketing, product placement and store design.
Brand industry
Computers Electronics and Technology
Company type
Privately Held
Year founded
2008
Company size
11-50 employees
The Counttrack name, logos and brand assets are trademarks of Counttrack and its affiliates. Brandfetch isn't affiliated with or endorsed by Counttrack. Their use is subject to Counttrack's brand guidelines.
