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Hex Code
Color name
RGB
HSL
CMYK
#991E1E
Old Brick
153, 30, 30
0, 67, 36
0, 80, 80, 40
#F2A491
Tacao
242, 164, 145
12, 79, 76
0, 32, 40, 5
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
Lazada Group, founded in 2012, is the leading eCommerce platform in Southeast Asia, seamlessly connecting consumers across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group's advanced technology, Lazada is revolutionizing retail through its robust logistics, innovative technology, and secure payment solutions.
Key offerings include LazMall, Southeast Asia's largest virtual mall, providing access to over 32,000 trusted international and local brands with assured product authenticity and fast delivery. The Lazada Marketplace launched in 2013, allows retailers to reach millions of customers, offering a full suite of services like secure payments and marketing analytics across 18 diverse categories.
In addition, Lazadaβs cross-border initiative enables consumers to discover global products from markets such as China, the U.S., and Europe, backed by a commitment to speedy delivery. With a vision to serve 300 million customers by 2030, Lazada continuously adapts and enhances the shopping experience, making it a go-to destination for both shopping and entertainment in the region.
Brand industry
E-commerce and Shopping
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