Ella is a groundbreaking brand that combines robotics and AI to revolutionize the future of the F&B industry. Crown Digital, the parent company of Ella, is a smart IoT startup founded in 2018 with a mission to address the challenges faced in the F&B sector. At the forefront of their innovative solutions is Ella, Singapore's first robotic barista, garnering international recognition through its appearances at prestigious events like NRF2020 and GITEX 2020.

Ella is capable of serving up to 200 cups of gourmet coffee per hour, making it a game-changer in the service industry. Utilizing cutting-edge technology, Ella operates seamlessly with a lean team and an IoT-connected software that enables users to order and pay directly from their mobile app. Deep learning and predictive analytics ensure efficient operations from end to end.

Crown Digital's vision is to become the world's leading gourmet coffee operator by embracing innovation and technology. Their mission revolves around providing consistent and quality coffee experiences accessible to customers throughout the day. With a journey that started in 2015 as Crown Coffee and evolved into Crown Digital, they continue to redefine the industry with their digital innovations and autonomous solutions.

In addition to Ella, Crown Digital has recently launched Bytes Station, a contactless and frictionless F&B concept that offers gourmet grab-and-go sandwiches, smoothies, and Ella's artisanal coffee. Ella's success has led to partnerships with organizations like Standard Chartered Bank and IHH Healthcare Network, where she continues to deliver clean, consistent coffee experiences in a contactless and efficient manner. To learn more about Crown Digital, Ella, and their innovative solutions, visit their website and join their team of talented and passionate individuals contributing to the future of the F&B industry