Cru Consultancy is a premier wine consulting firm founded by seasoned professionals Sharon McLean and Treve Ring, both certified sommeliers with extensive experience in the wine industry. In 2024, they expanded their services to Ontario by partnering with Andrea Eby, the founder of Vinsanity, creating a collective known as VinCru. The consultancy specializes in wine education, corporate consulting, and curating wine lists and cellars, leveraging decades of expertise in managing clients' wine-related needs.

The team at Cru boasts a wealth of qualifications, including the prestigious WSET Diploma and various accolades within the Wine Scholar Guild. They lead global wine education programs, conduct seminars, and actively contribute to renowned wine organizations. Known for their passion for wine and commitment to fostering wine culture, Cru Consultancy continues to travel the world, exploring vineyards and immersing themselves in the latest wine trends. Whether you are a novice or seasoned wine enthusiast, Cru Consultancy offers unparalleled guidance and education to enrich your wine experience.