Rick Alan Ross is a well-established brand that focuses on providing information and assistance regarding destructive cults, controversial groups, and movements. As a nonprofit organization, Rick Alan Ross and his team at the Cult Education Institute (CEI) are dedicated to public education and research. With a mission to offer easily accessible resources and services, CEI maintains one of the largest archives of information about controversial groups and related issues on the web.

They provide assistance to individuals involved in destructive groups, offer resources for recovering former members considering legal action, and have a vast archive of offline research and information upon request. Additionally, CEI's Weblog reports breaking stories about controversial groups, while the Cult News Network allows members to discuss news stories and exchange information. With a comprehensive list of resources available online, an on-line library, and a committed Advisory Board of experts, Rick Alan Ross and CEI ensure that accurate and reliable information is accessible to all