Cvetru is a wholesale supplier of perennial plants for landscaping projects, serving developers, contractors, and landscape organizations. Its online catalog features more than 1,600 plants, with details to help customers select varieties for specific project needs. The range includes flowering perennials such as echinacea, phlox, and daylilies; foliage plants such as hostas and bergenia; ornamental grasses; and groundcovers. Customers can also browse plants suited to shade or partial shade, as well as sun and dry conditions.

Cvetru supports buyers from plant selection through delivery. Customers compile and submit a request without payment, after which the company prepares a preliminary commercial offer. Once quantities, terms, and payment are agreed, the order is prepared and shipped on a coordinated schedule. The company says it has more than eight years of sourcing and plant-selection experience and works with a network of over 400 nursery partners across Russia and the CIS. Its service takes seasonality, packaging, and delivery timelines into account, while the catalog is regularly updated and expanded.