GLOBERIDE, established in 2009 when DAIWA Seiko Co., Ltd. rebranded, has emerged as a premier international fishing tackle brand rooted in the philosophy of "Feel the Earth." This ethos emphasizes experiencing life and nature through the senses, fostering a genuine appreciation for the outdoors. With a legacy dating back to 1958, DAIWA has garnered a stellar reputation as a global leader in fishing equipment, continually evolving to meet the needs of enthusiasts.

The brand offers an extensive range of products, including various types of fishing rods such as lure, boat, and carp rods, along with reels, camping gear, and fishing accessories. DAIWA prioritizes quality and safety, ensuring that every product delivers an exceptional user experience. It combines cutting-edge technology with a passion for fishing, aiming to captivate consumers with innovative designs and superior performance. As DAIWA navigates its next chapter, it remains committed to inspiring moments of joy and connection with nature through its thoughtfully crafted fishing tackle.