Daniel Tănase is a brand that specializes in behavioral finance for individuals and businesses. With over 10 years of experience in the Romanian financial-banking system, Daniel has gained expertise in various areas of business operations, from raw materials to finished products, and from suppliers to customers. As a business consultant, he is skilled in finding solutions and has a particular focus on the financial aspect.

Since 2014, Daniel has been producing educational content through written, video, and audio formats, aimed at improving people's financial lives. His unique approach combines concise and non-technical language with authenticity, making his materials accessible and engaging. Daniel works with individuals determined to master their inner financial game and with small and medium-sized business owners seeking business consulting support.

Daniel also offers various products and services, including his book "State of the Wallet," which helps readers think differently about money and take control of their emotions. Additionally, his book "Save Your Money" serves as a practical guide for personal finance management. Daniel's brand also features a podcast, "State of the Wallet TV," and a blog, providing valuable insights and lessons on finance.