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Hex Code
Color name
RGB
HSL
CMYK
#FF9800
Pizazz
255, 152, 0
36, 100, 50
0, 40, 100, 0
#FFFF71
Paris Daisy
255, 255, 113
60, 100, 72
0, 0, 56, 0
#A3A300
Buddha Gold
163, 163, 0
60, 100, 32
0, 0, 100, 36
Lazada Group, established in 2012, is Southeast Asia's premier eCommerce platform, revolutionizing retail across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of the Alibaba Group since 2016, Lazada leverages advanced technology, robust logistics, and secure payment solutions to connect consumers seamlessly with a vast array of products.
With the largest selection of brands and sellers in the region, LazMall, launched in 2018, serves as Southeast Asia's biggest virtual mall, offering consumers guaranteed product authenticity and swift delivery. Lazada Marketplace, introduced in 2013, enables retailers to tap into millions of potential customers, providing essential services like secure transactions and customer support.
The platform also promotes cross-border trade, connecting Southeast Asian consumers to international brands while facilitating local brands' access to global markets. Through a commitment to innovation and a customer-centric approach, Lazada aims to serve 300 million customers by 2030, creating a dynamic shopping and entertainment experience that adapts to evolving market demands.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.