Lattice is a network of 17 research properties designed to help brands and agencies understand and improve their presence in AI-generated answers. Its pages cover multiple specialist topics and are measured for citations by Microsoft Copilot using Bing Webmaster Tools’ AI Performance report. Lattice provides a browsable shelf of advertising opportunities, listing individual pages, citation counts, prices, and slot availability.

Brands can purchase placements page by page, while agencies can arrange placements for multiple clients; standing positions with ongoing updates and monthly reporting are also available. The network offers free tools, including an AI Citation Index, AI Demand Index, GEO audit, Grant Finder, Medication Cost Finder, and Academic Navigator. Lattice also publishes original research, open datasets, and a research index featuring DOI-backed studies released under a Creative Commons license.

Its transparency resources explain measurement methods, limitations, and control-group findings. The network is operated by independent researcher Vincent Couey, whose credentials and publications are publicly verifiable. Lattice emphasizes disclosed placements, auditable data, and consistent editorial and quality standards across its properties