Deer Gold is an online home and garden retailer offering plants, planters, and selected handcrafted and lifestyle products. Its catalog includes indoor and outdoor plants in a range of sizes, from succulents, cacti, lucky bamboo, and rubber plants to flowering varieties, fruit plants, and trees. Customers can also browse plastic, ceramic, and hanging pots, alongside handcrafted home items. The store highlights indoor gardening as a way to bring greenery into the home and features edible plants such as basil, mint, parsley, and microgreens for fresh flavors and nutrients.

Deer Gold presents popular and best-selling products with online shopping and a cart-based checkout. Its listed selection also includes items such as candles and customized apparel. The company promotes convenient delivery, secure payment options, customer support, and returns or exchanges. Based in Purba Medinipur, India, Deer Gold serves shoppers looking for plants and home products for personal use or gifting. Customer testimonials on the site describe positive experiences with delivery, product craftsmanship, and the shopping process.