Lazada

**Lazada Group**

Lazada Group, founded in 2012, stands as the leading eCommerce platform in Southeast Asia, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a key player backed by Alibaba Group, Lazada connects a diverse region through extensive technology, logistics, and payment solutions. The platform features LazMall, Southeast Asia's largest virtual mall, offering access to over 32,000 top global and local brands, ensuring product authenticity and efficient delivery. Lazada Marketplace empowers retailers with a reach to millions of customers and provides comprehensive services, including secure payments and marketing analytics across 18 product categories, from health and beauty to home appliances. The brand is also focused on cross-border trade, promoting Southeast Asian and international sellers through its Global Collection channel, which offers a wide variety of products from countries like China and the U.S. By 2030, Lazada aims to serve 300 million customers, continuing to redefine the region's retail landscape.