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Hex Code
Color name
RGB
HSL
CMYK
#9AEC1E
Inch Worm
154, 236, 30
84, 84, 52
35, 0, 87, 7
#6C0202
Lonestar
108, 2, 2
0, 96, 22
0, 98, 98, 58
#A44BF3
Heliotrope
164, 75, 243
272, 87, 62
33, 69, 0, 5
Lazada Group, established in 2012, stands as Southeast Asia’s premier eCommerce platform, reaching countries such as Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Currently, it offers the largest collection of brands and sellers in the region, with the goal of serving 300 million customers by 2030. As the flagship of Alibaba Group, Lazada leverages advanced technology and logistics to enhance the online shopping experience.
Their key services include LazMall, which launched in 2018, and is Southeast Asia’s largest virtual mall, ensuring 100% product authenticity and speedy delivery. Lazada Marketplace, introduced in 2013, empowers retailers with access to a vast customer base and supports them with secure payment options and marketing analytics. Moreover, Lazada’s cross-border capabilities connect local brands to international consumers, providing diverse product selections across various categories such as fashion, electronics, and home essentials. With a commitment to innovation and seamless transactions, Lazada continues to redefine retail in Southeast Asia.
Brand industry
E-commerce and Shopping
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