Destino Piriápolis is a renowned brand that invites you to discover the splendor of this beautiful tourist city, brimming with symbols and secrets left behind by its founder, the alchemist Francisco Piria. Situated amidst breathtaking landscapes and unique sunsets between the sea and the hills, Piriápolis offers something for everyone. Whether you want to bask in the sun on its 25-kilometer-long beaches, enjoy a variety of water and land sports, immerse yourself in artistic and musical performances, indulge in excellent gastronomy, explore the hills, or visit the strategic points marked by Piria in public buildings and spaces throughout the city, Piriápolis has it all.

Destino Piriápolis is promoted by the Piriápolis Tourist Promotion Association (APROTUR) at a national and international level. APROTUR organizes events like the renowned Paella Gigante, participates in tourism fairs, creates tourist materials, and manages visitor information centers. This association consists of the Piriápolis Commercial and Industrial Center, the Center of Hotels and Restaurants, the Center of Real Estate Agencies, the Foment and Tourism Association, the Municipality of Piriápolis, the Departmental Board of Maldonado, and the Ministry of Tourism.

Experience the enchantment of Piriápolis with Destino Piriápolis – your gateway to an unforgettable journey