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Hex Code
Color name
RGB
HSL
CMYK
#F2A491
Tacao
242, 164, 145
12, 79, 76
0, 32, 40, 5
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#7B0B24
Monarch
123, 11, 36
347, 84, 26
0, 91, 71, 52
Lazada Group, established in 2012, is the leading eCommerce platform in Southeast Asia, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of the Alibaba Group since 2016, Lazada consistently upholds a commitment to innovation, leveraging cutting-edge technology and extensive logistics capabilities to redefine retail experiences across the region. Central to its offerings are LazMall and Lazada Marketplace.
LazMall connects consumers with over 32,000 authentic local and international brands, promising fast delivery and a user-friendly return policy. Meanwhile, Lazada Marketplace enables retailers to access millions of customers while offering full support services, including secure payments and marketing analytics across 18 product categories such as health, beauty, fashion, home, and electronics. Lazada also specializes in cross-border commerce, facilitating access to global markets for Southeast Asian brands.
With a vision to serve 300 million customers by 2030, Lazada is setting the pace for a retail revolution in the region
Brand industry
E-commerce and Shopping
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