Directed Electronics New Zealand is a trusted and respected brand in the Mobile Electronics and Consumer Electronics segments. With over 20 years of industry experience, Directed specializes in the development and distribution of high-quality products and solutions across New Zealand. Operating in three main divisions - OEM, Telematics & Retail - Directed partners with leading global brands to bring their products to market through national retailers, specialist chains, independent stores, and trade and OEM customers.

With a head office and distribution center located in Penrose, New Zealand, Directed has a strong presence throughout the country and is supported by their Australian head office and warehousing infrastructure. As a leading global distributor and trusted brand partner, Directed has earned a reputation for excellence in distribution and strong relationships with both brands and retailers. They are known for their deep understanding of the industry and commitment to delivering top-notch products and services.

Directed is a go-to supplier and developer of automotive and consumer electronics solutions, driven by a passion for the categories they operate in and a love for their industry. They pride themselves on their highest commitment to quality, performance, and customer service. With a dedicated team of experts in marketing, sales, account management, and product engineering and development, Directed ensures superior results for their customers.

Directed's portfolio includes leading brands in mobile electronics, consumer electronics, telematics, and OEM solutions. They also offer unique local design, manufacture, and world-class innovation, setting them apart from their competitors. As a leader in telematics solutions, Directed works with the world's leading automotive brands to develop intelligent vehicle management solutions.

At Directed New Zealand, their success is driven by their dynamic team, comprehensive understanding of their brand and retail partners, and an unwavering commitment to investment in their people, systems, brands, and customers. They are proud to be a Lloyd's Register Quality Assurance ISO9001 & ISO14001 approved company, further highlighting their dedication to quality and service. Directed Electronics New Zealand is a reliable and forward-thinking brand that continues to make waves in the industry.

Whether you're a retailer, trade customer, or brand partner, Directed is the go-to choice for all your automotive and consumer electronics needs