Lazada

**Lazada Group** is Southeast Asia's leading eCommerce platform, founded in 2012 and currently operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of Alibaba Group since 2016, Lazada utilizes cutting-edge technology and logistics to connect consumers with a vast selection of brands and sellers. By 2030, the brand aims to serve 300 million customers.

Lazada offers an extensive array of products through its innovative **LazMall**, which features over 32,000 local and international brands, ensuring 100% product authenticity and reliable delivery. Its **Marketplace** empowers retailers with access to millions of customers while providing support services like secure payment options and marketing analytics. Additionally, the **Cross-Border** service facilitates access for Southeast Asian consumers to a global range of products. With a commitment to safe and seamless transactions, Lazada continues to redefine the retail landscape through advanced technology, robust logistics, and a focus on customer satisfaction.