Unclaimed brand
L'association Do It Your Sel soutient le polyhandicap par la commercialisation de coffrets innovants permettant de faire son sel à la maison toute l’année !
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Hex Code
Color name
RGB
HSL
CMYK
#7ECBDF
Aquamarine Blue
126, 203, 223
192, 60, 68
43, 9, 0, 13
#016384
Orient
1, 99, 132
195, 98, 26
99, 25, 0, 48
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Do It Your Sel is a volunteer-led French association dedicated to supporting people with multiple disabilities and their families. It works to raise awareness, recognize families’ experiences, and encourage practical support through adapted resources, opportunities for respite, and shared moments. Its activities also include educational initiatives and advocacy, such as the Parents-Aidants Manifesto, which shares the everyday challenges faced by parents of children with multiple disabilities.
The association’s signature product is a playful, educational kit that lets people make salt at home throughout the year. It introduces users to the history of salt and salt marshes, with support from salt workers at the Noirmoutier Salt Cooperative. Launched by the association in 2016, the kit is now manufactured and sold by the cooperative, which contributes €0.75 to Do It Your Sel for each kit sold. The association also invites businesses to become sponsors, helping fund its projects for families. Through this combination of a distinctive product, education, and community partnerships, Do It Your Sel connects the story of Noirmoutier salt with support for families affected by multiple disabilities.
Brand industry
Community and Society
Company type
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Year founded
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Profound multiple disability family support
Family caregiver training
Adapted leisure for disabled people
Rett syndrome medical research
Noirmoutier home salt-making kits
How do I download the DoItYourSel logo?
The DoItYourSel logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does DoItYourSel's branding look like?
The Do It Your Sel mark is a compact turquoise circular emblem, with “Sel” in white script over a salt-inspired splash and small radiating dots; the name also appears in simple uppercase lettering on the product packaging. Its visual identity uses turquoise and deeper sea-blue alongside white and pale neutrals, with friendly rounded lettering, playful salt-and-sea imagery, and straightforward layouts that give the association’s cause and product clear prominence.
What are DoItYourSel's brand colors?
The DoItYourSel color palette uses the hex codes #7ECBDF, #016384 and #FFFFFF.
The DoItYourSel name, logos and brand assets are trademarks of DoItYourSel and its affiliates. Brandfetch isn't affiliated with or endorsed by DoItYourSel. Their use is subject to DoItYourSel's brand guidelines.