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Hex Code
Color name
RGB
HSL
CMYK
#A90B26
Shiraz
169, 11, 38
350, 88, 35
0, 93, 78, 34
#EFDB85
Flax
239, 219, 133
49, 77, 73
0, 8, 44, 6
#471525
Wine Berry
71, 21, 37
341, 54, 18
0, 70, 48, 72
**Brand Description for Lazada Group**
Founded in 2012, Lazada Group stands as Southeast Asia's premier eCommerce platform, with a strong presence across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the flagship of Alibaba Group since 2016, Lazada combines advanced technology, logistics, and payment solutions to revolutionize retail. The brand is committed to delivering seamless shopping experiences, boasting the largest selection of sellers and products in the region.
Lazada features specialized offerings such as LazMall, a virtual mall launched in 2018, which connects consumers with over 32,000 authentic local and international brands, ensuring fast delivery and reliable return policies. Additionally, Lazada Marketplace provides retailers with tools and analytics to reach millions of customers across various categories, including health & beauty, fashion, and home appliances. The platform's cross-border initiatives allow Southeast Asian brands to connect globally, enabled by Alibaba’s robust technology and logistics, ensuring rapid delivery of a diverse range of products. With a vision to serve 300 million customers by 2030, Lazada is reshaping the future of retail in the region.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.