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Hex Code
Color name
RGB
HSL
CMYK
#FACA51
Saffron Mango
250, 202, 81
43, 94, 65
0, 19, 68, 2
#EBE479
Flax
235, 228, 121
56, 74, 70
0, 3, 49, 8
#640000
Rosewood
100, 0, 0
0, 100, 20
0, 100, 100, 61
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba's robust technology, Lazada has emerged as a leader in digital retail, aiming to serve 300 million customers by 2030. The platform offers a vast selection of brands through its flagship initiative, LazMall, which champions product authenticity and convenient returns, while connecting shoppers to over 32,000 local and international brands.
In addition to LazMall, Lazada Marketplace enables retailers to seamlessly reach millions in new customer segments, offering diverse products across 18 categories, from health and beauty to home appliances. The company also fosters cross-border trade, effectively linking Southeast Asian brands with global consumers through its Global Collection. With a commitment to innovative logistics and secure payment solutions, Lazada ensures a safe shopping experience, redefining customer engagement and adapting swiftly to market needs.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FACA51, #EBE479 and #640000.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.