Unclaimed brand
Discover De Soi's non-alcoholic aperitifs, crafted with botanicals & bold flavors for a refreshing & mindful drinking experience
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Hex Code
Color name
RGB
HSL
CMYK
#B42547
Maroon Flush
180, 37, 71
346, 66, 43
0, 79, 61, 29
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
De Soi is a brand that offers a range of non-alcoholic apéritifs made with natural adaptogens. Inspired by the French ethos of pleasure and restraint, De Soi aims to put the fun in functional drinking. Their mission is to provide a drink that is bubbly and delicious without getting in the way of early mornings and long nights.
The founders, Katy Perry and Morgan McLachlan, created De Soi as a more considered choice for happy hour. They wanted to marry their passion for plants and better-for-you ingredients with big, bold flavors and feel-good adaptogens. The result is a range of apéritifs that are ready to sip and perfect for moments you don't want to forget.
Whether you're laughing with friends over dinner or indulging in a solo toast to yourself, De Soi offers a pleasurable drinking experience without the proof. Savor the flavor and lose the booze with De Soi
Brand industry
Food and Drink
Company type
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Year founded
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Company size
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Adaptogen-infused non-alcoholic aperitifs
Alcohol-free cocktail alternatives
Botanical sparkling spritzes
Non-alcoholic wine alternatives
Direct-to-consumer beverage subscriptions
How do I download the Desoi logo?
The Desoi logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does Desoi's branding look like?
De Soi uses a refined “De Soi” wordmark in elegant, high-contrast lettering, with the name itself carrying the identity rather than a separate emblem. Its visual world pairs graceful display lettering with clean supporting type, warm cream and coral tones, rich fruit and botanical colors, and polished cocktail photography arranged with an airy, premium editorial feel.
What are Desoi's brand colors?
The Desoi color palette uses the hex codes #B42547, #FFFFFF and #000000.
The Desoi name, logos and brand assets are trademarks of Desoi and its affiliates. Brandfetch isn't affiliated with or endorsed by Desoi. Their use is subject to Desoi's brand guidelines.
