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Hex Code
Color name
RGB
HSL
CMYK
#E59B11
Gamboge
229, 155, 17
39, 86, 48
0, 32, 93, 10
#FF3333
Red Orange
255, 51, 51
0, 100, 60
0, 80, 80, 0
#790101
Japanese Maple
121, 1, 1
0, 98, 24
0, 99, 99, 53
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a regional flagship of the Alibaba Group since 2016, Lazada combines cutting-edge technology, robust logistics, and secure payment solutions to create an impressive shopping experience.
With over 32,000 brands available on its LazMall, Southeast Asia's largest virtual mall, customers enjoy the assurance of product authenticity, fast delivery, and favorable return policies. Lazada Marketplace empowers retailers by providing access to millions of potential customers and a comprehensive suite of services that include secure payment processing and customer support. The platform hosts diverse product categories, ranging from health and beauty to home appliances and fashion.
Lazada’s cross-border business connects local brands with international markets, featuring products from countries like China and the USA, while leveraging Alibaba’s advanced logistics to ensure prompt delivery. With a vision to serve 300 million customers by 2030, Lazada is continuously shaping the digital retail landscape in the region.
Brand industry
E-commerce and Shopping
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