Early Novelty is a specialized promotional merchandise and novelty site operated by Early Cross Co., Ltd., with its headquarters in Sendai, Miyagi Prefecture. The company excels in the production, planning, and sale of promotional items, offering a seamless, in-house manufacturing process to ensure quality and speed. Early Novelty is distinguished by its commitment to rapid shipping, providing products with turnaround times as short as two business days.

The extensive product range includes eco-friendly bags, fashion accessories, printed microfiber cloths, tumblers, and customizable stationery such as memo pads and name-engraved pens. Additionally, the company offers a variety of seasonal items, kitchen supplies, outdoor gear, and gourmet gifts, catering to diverse customer needs.

With a robust stock of over 100 items, Early Novelty aims to reduce costs through bulk purchasing while ensuring stability in supply. Customers can confidently order their products knowing they are manufactured locally, minimizing common issues associated with overseas production.