Its featured product is the easyback Pocket System, marketed for easing back pain and helping address muscle pain in the back, shoulders, and legs. The brand presents the system as wireless and simple to use, with a suggested routine of 15 minutes a day, allowing customers to use it at home and at a time that suits them.

easyback offers a 90-day trial with a full money-back guarantee for customers who are not satisfied. The website also highlights personal assistance, human support through WhatsApp, secure payment options, and delivery to homes throughout Israel. Customers can contact the support team by email or WhatsApp during the listed weekday service hours. The brand’s online store features promotional pricing and seasonal discounts, as well as free shipping for a first order. Visitors can also sign up by email to receive back-health tips, promotions, and updates from easyback.