Easybid is a programmatic advertising monetization platform for digital publishers, designed to help them increase revenue from their advertising inventory. Its cloud-based solution connects publishers with a wide range of supply-side platforms (SSPs), enabling server-side trading and optimization. Easybid combines Header Bidding, Prebid.js, and the Google and Amazon ecosystems to help maximize the value of each ad impression across formats.

The service offers three packages for different publisher needs: Plug & Play for small and medium publishers seeking fast monetization with Prebid; Full Stack for mid-sized publishers needing complete inventory management; and MCM for large publishers and networks seeking a dedicated ad server and greater control. Features include straightforward integration, a single contract, a real-time dashboard, dedicated support, and European data sovereignty.

Easybid is a Google Certified Publishing Partner and a wholly owned subsidiary of Italiaonline, a digital company with publishing and advertising expertise. Drawing on its experience managing digital properties and ad campaigns, Easybid supports publishers seeking scalable tools and services to improve programmatic performance.