Effect Burson
@effect.com.tr
EFFECT BCW is a full service communications agency, established in 1994 with a mission to provide strategic communication services that enable our clients to build strong relationships and to influence attitudes and behaviours. BCW (Burson Cohn & Wolfe) is one of the world’s largest full-service global communications agencies. EFFECT BCW delivers digitally and data-driven creative content and integrated communications solutions grounded in earned media and scaled across all channels for clients in the B2B, consumer, corporate, crisis management, CSR, healthcare, public affairs and technology sectors. BCW is a part of WPP, the world’s leader in communications services.
Effect Burson's Company Logos


Effect Burson's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#48B461
Chateau Green
72, 180, 97
134, 43, 49
60, 0, 46, 29
#F4F4F4
Wild Sand
244, 244, 244
0, 0, 96
0, 0, 0, 4
#181818
Cod Gray
24, 24, 24
0, 0, 9
0, 0, 0, 91
About Effect Burson
Effect BCW is a renowned brand that specializes in 360-degree digital integrated strategic communication consultancy services. Since its inception in 1994, Effect PR has been committed to helping its clients establish strong relationships with all stakeholders in alignment with their visions. Effect PR gained further prominence when it became a majority stakeholder of the global WPP Group Burson-Marstellar in 2012.
In 2018, Burson-Marstellar merged with Cohn & Wolfe to form Burson Cohn & Wolfe (BCW), which is now one of the world's largest global communication agencies. Under the name of Effect BCW, the brand continues to excel in its activities. BCW is known for its expertise in delivering integrated communication solutions to various sectors worldwide.
Their unique research and discovery processes allow them to effectively connect people and brands across the globe. With their creativity, media, and technology capabilities, BCW creates unforgettable experiences for their clients. Gonca Karakaş, the CEO of Effect BCW Turkey, is a highly accomplished individual with a strong educational background and a wealth of experience in the field of public relations.
Her leadership has contributed to the success and growth of the brand. Partner with Effect BCW and join their team to experience the winning allure that has captivated the industry
Company type
Privately Held
Year founded
1994
Company size
51-200 employees
