Unclaimed brand
עינית נוסדה בשנת 1977 על ידי האחים מייקל ויוסף וולף. החברה החלה את דרכה כחנות אופטיקה קטנה בבניין כלל בירושלים, והפכה לאורך השנים לאחת מהשחקניות החשובות בשוק האופטיקה בישראל.
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Hex Code
Color name
RGB
HSL
CMYK
#000000
Black
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0, 0, 0, 100
#FFFFFF
White
255, 255, 255
0, 0, 100
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#2F2E2E
Mine Shaft
47, 46, 46
0, 1, 18
0, 2, 2, 82
Einit Ltd. is an Israeli optical products company founded in 1977 by brothers Michael and Yosef Wolf. It began as a small optical shop in Jerusalem’s Clal Building and has grown into an established participant in Israel’s optics market.
Today, Einit is the exclusive importer of leading brands and serves multiple segments of the industry, including contact lenses and lens-care solutions. Its product range includes contact lenses, sunglasses, prescription glasses, and solutions for cleaning and caring for lenses. The brands featured on its site include BioTrue, Softlens, Bausch, PureVision, Boston, Easysept, and Renu.
Einit works with an experienced sales team to maintain ongoing relationships with customers, describing itself as a company and partner for the long term. The company also provides product-use instructions for monthly and daily contact lenses and publishes quality policy and ISO certificate information. Einit is based at the Neve Ilan Communications Center and can be contacted by phone or email