Eix Fabra Virrei is a non-profit association representing the merchants of the Passeig Fabra i Puig in Barcelona. As the most significant open-air shopping center in the area, Eix Fabra Virrei aims to promote local commerce, defend the interests of small retailers, and address their needs. The association consists of a diverse range of affiliated shops, including footwear stores, beauty salons, and graphic arts centers, offering a variety of products and services to the community.

Visitors can enjoy a vibrant shopping experience filled with unique offerings while participating in numerous activities organized by the association. Eix Fabra Virrei not only focuses on promoting retail but also engages in initiatives like the Persianes que fan barri project, aimed at revitalizing local commerce, and collaborates with local and international entities to enhance the shopping environment. The association serves as a hub for community events, ensuring that residents have access to essential goods and services right at their doorstep, fostering a sense of belonging in the neighborhood.