Emway is a leading toy company with over 50 years of experience, specializing in the distribution and development of toys across Singapore and Indonesia. With an extensive network serving over 300 retailers in more than 30,000 locations, Emway excels in brand building, leveraging its deep understanding of the Southeast Asian market. The company has a diverse portfolio, featuring beloved brands like Fisher-Price, Mattel, and Disney, catering to various play patterns and price points to meet the needs of different audiences.

In addition to distribution, Emway provides comprehensive digital and marketing solutions, ensuring that its brands remain prominent in the market. Their impressive facilities include a 200,000 sq. ft. distribution center in Jakarta, which supports their logistics operations, enabling efficient delivery throughout the archipelago. Emway’s commitment to excellence and innovation has earned it Superbrands™ status in Indonesia and positions it as the largest toy distributor in the region. The company continues to thrive by championing fun and creativity through quality products and strategic partnerships.