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Hex Code
Color name
RGB
HSL
CMYK
#947045
Cape Palliser
148, 112, 69
33, 36, 43
0, 24, 53, 42
#02445D
Astronaut Blue
2, 68, 93
196, 96, 19
98, 27, 0, 64
#FFD833
Bright Sun
255, 216, 51
49, 100, 60
0, 15, 80, 0
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, with operations in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada leverages top-tier technology and logistics to provide a transformative retail experience for its rapidly growing customer base, set to reach 300 million by 2030.
The platform hosts LazMall, the region's largest virtual mall, featuring over 32,000 authentic brands with a commitment to fast delivery and customer satisfaction. Lazada Marketplace offers retailers seamless access to millions of potential customers, coupled with valuable support services and analytics across 18 diverse categories, including health & beauty, fashion, and home appliances. Furthermore, their cross-border initiative connects Southeast Asian consumers with international products, while ensuring secure payment options and efficient local delivery, often within seven days. Overall, Lazada aims to redefine shopping through innovative technology and a customer-centric approach, merging shopping with entertainment for a holistic retail experience.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.