Lazada

**Lazada Group: Revolutionizing eCommerce in Southeast Asia**

Founded in 2012, Lazada Group has quickly established itself as Southeast Asia’s premier eCommerce platform, serving more than six nations including Indonesia, Malaysia, and Vietnam. Backed by Alibaba’s cutting-edge technology, Lazada connects diverse markets through advanced logistics and payment solutions. With an extensive array of over 32,000 international and local brands, LazMall, launched in 2018, exemplifies a commitment to authenticity, promising customers guaranteed product integrity and swift delivery options.

Lazada’s Marketplace empowers retailers by offering them access to millions of customers while providing vital tools such as secure payment systems and marketing insights, covering 18 product categories—from health & beauty to electronics. Additionally, Lazada’s cross-border services bridge global brands with Southeast Asian consumers, enhancing local shopping experiences with a diverse range of products from around the world.

Aiming to serve 300 million customers by 2030, Lazada continues to innovate, ensuring a smarter, safer, and more enjoyable shopping experience.