PropellerAds is a global performance marketing and user acquisition platform that helps advertisers reach audiences across social feeds, the open web, messaging services, and other digital channels. Its multichannel offering brings campaign management, targeting, and optimization together in one account, with AI-powered tools designed to support faster launches and improve performance against campaign goals.

Advertisers can choose from Paid Social, Push, In-Page Push, Popunder, Interactive, and Telegram Mini Apps advertising formats. The platform serves businesses and marketing professionals including affiliates, agencies, media buyers, and direct advertisers. It supports campaigns across e-commerce, mobile apps, utilities, software, finance, lead generation, and iGaming, with options for goals such as installs, sales, leads, and audience reach.

PropellerAds also provides NIKO AI to assist with campaign setup, bidding recommendations, and testing. For customers developing their advertising expertise, the company offers a help center, tutorials, e-books, case studies, webinars, and media buyer certification. Its services are intended to help advertisers test acquisition channels, manage campaigns, and scale performance marketing.