E-Shop is an online watch retailer with nine years of experience selling through Instagram, Rubika, Basalam, and Digikala. Its store brings together watches and gift sets for women, men, and children, with options spanning everyday, dress, and sporty styles. The selection includes wristwatches, smartwatches, matching men’s and women’s sets, and watch-and-bracelet combinations, as well as some sets featuring additional accessories such as rings or necklaces.

E-Shop lists products from brands including Binbond, Poedagar, Casio, Geneva, Citizen, Seiko, Chaxigo, Matturi, and Reward. Designs range from stainless-steel and leather straps to silicone styles, with features and details such as chronographs, dual calendars, quartz movements, water resistance, and varied dial colors. The catalog also includes children’s character watches and colorful multi-strap options. Shoppers can browse product categories, view popular and new arrivals, contact the store for purchasing advice, and track orders. The store directs customers to message its support number through the Bale app for order tracking information and buying guidance.