Unclaimed brand
By separating the active ingredients from daily care products, we give your skin exactly what it needs, without overtreating it. Nothing more, nothing less.
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Hex Code
Color name
RGB
HSL
CMYK
#CE863A
Raw Sienna
206, 134, 58
31, 60, 52
0, 35, 72, 19
#5ABDD6
Viking
90, 189, 214
192, 60, 60
58, 12, 0, 16
#61430D
Cafe Royale
97, 67, 13
39, 76, 22
0, 31, 87, 62
Etat Pur is a skincare brand founded by NAOS, a pioneer of Ecobiology, an approach that works in harmony with the skin’s biology and respects its ecosystem. Its philosophy is to give skin what it needs without overcomplicating or over-treating it. The range separates essential daily care from targeted treatments, helping customers build a routine suited to their skin.
Cuidado Puro products are designed for everyday cleansing and hydration and do not contain active ingredients. Activos Puros are focused treatments for specific, occasional skin concerns, including blemishes, signs of aging, pigmentation, dryness, urban stress, sensitivity and redness. The brand also offers skin analysis to help customers identify suitable products, along with tools and services such as Skin Observer, AskNAOS, Skinpedia and the MyNAOS loyalty program.
Etat Pur says its care products are formulated with more than 97% biomimetic ingredients and that its selected ingredients are assessed for safety and skin effects. Its IN-SKIN technology is designed to support the penetration of pure actives.
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How do I download the Etat Pur logo?
The Etat Pur logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Etat Pur's brand colors?
The Etat Pur color palette uses the hex codes #CE863A, #5ABDD6 and #61430D.
The Etat Pur name, logos and brand assets are trademarks of Etat Pur and its affiliates. Brandfetch isn't affiliated with or endorsed by Etat Pur. Their use is subject to Etat Pur's brand guidelines.
