Eternitive is an online designer fashion and lifestyle retailer presenting luxury pieces from a range of established brands. Its catalogue serves men and women, with new arrivals, sale selections, and pre-owned bags, clothing, and shoes. Shoppers can browse ready-to-wear, including T-shirts, shirts, knitwear, jeans, dresses, outerwear, swimwear, and underwear, alongside footwear such as sneakers, loafers, boots, heels, and sandals. Accessories include bags, wallets, belts, hats, scarves, sunglasses, jewelry, and fragrances.

The store features labels such as Dsquared2, Loro Piana, AMI Paris, Dolce & Gabbana, UGG, Courrèges, Nike, Gucci, and Maison Kitsuné. Product highlights range from biker jeans and maxi dresses to satin pumps, suede loafers, logo T-shirts, and designer bags. Eternitive promotes frequent new arrivals, curated seasonal edits, and limited-time discounts, with advertised offers reaching up to 70% off. Its online shopping experience includes product browsing, wish lists, and direct purchasing. By combining contemporary designer fashion, accessories, footwear, and selected pre-owned items, Eternitive offers customers a broad selection of luxury and lifestyle products in one destination.