Unclaimed brand
European Unified ID (EUID) uses encrypted email data to provide a privacy-conscious and accurate identity standard for the digital advertising ecosystem.
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Hex Code
Color name
RGB
HSL
CMYK
#0000FF
Blue
0, 0, 255
240, 100, 50
100, 100, 0, 0
#B7C2EA
Spindle
183, 194, 234
227, 55, 82
22, 17, 0, 8
#070F4E
Deep Cove
7, 15, 78
233, 84, 17
91, 81, 0, 69
European Unified ID (EUID) is an open-source identity solution designed specifically for the European market. By leveraging encrypted email data, EUID offers a privacy-conscious, secure, and precise identity standard for the digital advertising ecosystem.
With EUID, partners can enhance personalization, targeting, measurement, and security across various use cases, from advertisers to publishers. The platform enables the use of deterministic data for greater precision, facilitates upgrading to an omnichannel and cross-device ID type, and ensures the safe handling of personal data through pseudonymized IDs.
Publishers can benefit from maintaining audience targeting without relying on cookies, while advertisers can leverage first-party data for more effective identity strategies. Demand-side platforms and data providers can also take advantage of EUID to enhance cross-device identity resolution and audience segmentation.
Overall, EUID prioritizes consumer privacy and regulatory compliance, allowing users to opt out universally through the opt-out portal. To explore the benefits of European Unified ID, request access or consultation with an expert, or access the latest technical documentation.
Brand industry
Computers Electronics and Technology
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How do I download the EUID logo?
The EUID logo comes as a dark logo. Download as SVG or transparent PNG.
What are EUID's brand colors?
The EUID color palette uses the hex codes #0000FF, #B7C2EA and #070F4E.
The EUID name, logos and brand assets are trademarks of EUID and its affiliates. Brandfetch isn't affiliated with or endorsed by EUID. Their use is subject to EUID's brand guidelines.
