Excite
@excite.com
Excite is a personalization web portal that features world-class search, content and functionality.
Excite's Company Logos


Excite's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0150AE
Cobalt
1, 80, 174
213, 99, 34
99, 54, 0, 32
#FF7228
Orange
255, 114, 40
21, 100, 58
0, 55, 84, 0
#060182
Navy Blue
6, 1, 130
242, 98, 26
95, 99, 0, 49
About Excite
Excite is an internet brand that originated in the United States. It was launched in 1995 as a search engine and web portal, competing with well-known platforms like Yahoo! and Google. Its headquarters are located in Redwood City, California.
Excite offers a range of products and services that cater to internet users' needs. The website serves as a comprehensive search engine, allowing users to find information, images, and videos. Additionally, Excite provides web-based email services, news updates, a customizable homepage, and a platform for online shopping.
On a global scale, Excite has expanded its services through notable subsidiaries, joint ventures, and partnerships. In the late 1990s, Excite merged with @Home Network, a high-speed internet provider, forming Excite@Home. This partnership aimed to provide both internet access and online content to users.
However, Excite@Home filed for bankruptcy in 2001. In terms of market position, Excite experienced significant growth during the early days of the internet boom. It became one of the top search engines and web portals, attracting millions of users.
However, it struggled to keep pace with competitors like Yahoo! and Google in terms of innovation and technological advancements. Excite's brand strategy and product lineup have undergone few significant changes over the years. The company tried to diversify its offerings by introducing services like personalized news feeds, instant messaging, and online communities.
However, it failed to maintain its early success and gradually lost prominence in the market. As of the latest information available, Excite's current status is unclear. The company has not made many waves in recent years, and it is not as widely recognized as its competitors.
Excite's website is still accessible, offering basic search engine capabilities and a few other features. In conclusion, Excite was once a prominent internet brand in the United States, but it has since struggled to maintain its position in the market. With a range of products and services, Excite initially attracted many users, but it failed to keep up with competitors like Yahoo! and Google.
Its current status appears to be stagnant and not actively evolving
Brand industry
Computers Electronics and Technology
Company type
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Year founded
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Company size
1001-5000 employees