EYJA TV is a streaming service for Icelandic horse enthusiasts, offering live coverage and an on-demand media library of sporting competitions and breeding events. Viewers can book access to individual events or choose an annual Season Pass, which includes the streams and archived content offered during that calendar year. Coverage includes Icelandic horse sport tournaments, FIZO evaluations, championships, youth competitions, and other events held at venues across Germany and Europe.

Streams are generally broadcast live, with some FIZO coverage delivered in real time or with a short delay. Videos are provided in Full HD through a professional video database and can be watched on home or mobile devices. Purchased event content remains available in the media library for at least one year after the event. EYJA TV also explains that viewing access does not grant rights to reuse footage for promotional purposes on websites or social media; customers can contact the service to request selected clips in high resolution.