FairPrice Group
@fairpricegroup.sg
As Singapore's largest retailer, we serve communities through over 570 touchpoints - from grocery and convenience stores to pharmacies, food courts, and hawker centres.
FairPrice Group's Company Logos


FairPrice Group's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#DA291C
Alizarin Crimson
218, 41, 28
4, 77, 48
0, 81, 87, 15
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#002F6C
Midnight Blue
0, 47, 108
214, 100, 21
100, 56, 0, 58
About FairPrice Group
FairPrice Group is a leading brand in Singapore that focuses on bringing quality, accessibility, and convenience to its customers through food innovation. As a social retailer, their core mission is to moderate the cost of living in Singapore while providing excellent products and services. They offer a wide range of businesses, including groceries, convenience stores, wellness products, and food services.
FairPrice Group also takes pride in their own brands and food solutions, ensuring that customers receive the best value for their money. With a commitment to sustainability and community impact initiatives, they strive to make a positive difference in the lives of their customers and the environment. Whether it's through their FairPrice Foundation, promoting a circular and low carbon economy, or their various volunteer programs, FairPrice Group is dedicated to creating healthier lives and a healthier planet.
Join the FairPrice Group and experience the balance of quality and affordability in everything food
Brand industry
Food and Drink
Company type
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Year founded
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Company size
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Related Brands
Tags
Supermarket retail
Convenience stores
Food services
Private label groceries
Pharmacy retail
