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Hex Code
Color name
RGB
HSL
CMYK
#3EB9DF
Picton Blue
62, 185, 223
194, 72, 56
72, 17, 0, 13
#020433
Black Rock
2, 4, 51
238, 92, 10
96, 92, 0, 80
#D8D8D8
Alto
216, 216, 216
0, 0, 85
0, 0, 0, 15
Lazada Group, founded in 2012, is the leading eCommerce platform in Southeast Asia, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of the Alibaba Group since 2016, Lazada leverages cutting-edge technology and robust logistics to redefine the retail landscape. The company aims to serve 300 million customers by 2030, showcasing the largest selection of brands and sellers in the region.
Lazada's offerings include LazMall, the regionβs largest virtual mall featuring over 32,000 renowned brands, with guarantees on product authenticity, swift delivery, and a flexible return policy. Additionally, Lazada Marketplace empowers retailers with access to millions of new customers and comprehensive support services, covering 18 product categories like fashion, health & beauty, and home appliances. Their cross-border initiative connects Southeast Asian consumers with international brands, ensuring fast delivery through an efficient logistics network. With a strong focus on secure payments, Lazada is committed to enhancing the shopping experience for its diverse customer base.
Brand industry
E-commerce and Shopping
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #3EB9DF, #020433 and #D8D8D8.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.