The programme aims to increase the visibility of women in the sport, encourage and connect female riders, and reduce barriers for those who want to get started. It welcomes cyclists of all ages and abilities, with no age limits or performance requirements.

Through #fastandfemaleSUI, participants can join a community of women who share a passion for riding, find a cycling group, and take part in events and activities. These include workshops, bicycle mechanics courses, and other women-focused gatherings across road cycling, gravel, and mountain biking. The programme also shares cycling news, promotes events, and offers branded gadgets.

Women can support the initiative by joining the community, signing up for its newsletter, following its Facebook and Instagram channels, donating, or exploring collaboration opportunities. A broad-based patronage committee brings together women from business, politics, and society, with Swiss Federal Councillor Viola Amherd serving as patron.