FiftyUp
@fiftyup.ca
FiftyUp is insurance for Canadians over 50 and seniors with products that are easy to understand and coverage that’s easy to get. Find out more here.
FiftyUp's Company Logos


FiftyUp's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#F04F48
Flamingo
240, 79, 72
3, 85, 61
0, 67, 70, 6
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#00B67A
Jade
0, 182, 122
160, 100, 36
100, 0, 33, 29
About FiftyUp
FiftyUp is a dedicated insurance provider tailored specifically for Canada’s over-50 community, focused on easing financial concerns related to final expenses. With a commitment to empowering individuals to manage their last wishes and financial affairs, they offer accessible and comprehensible final expenses insurance. Recognizing that discussions about funerals and finances can be uncomfortable, FiftyUp strives to simplify the process, ensuring clients can navigate their options confidently.
Every policy is underwritten by the reputed Teachers Life Insurance Society, providing reliable coverage since 1939. FiftyUp’s insurance solutions are designed with flexibility in mind, catering to the diverse needs of seniors. Their licensed advisors are available to assist clients, helping them focus on living fully while ensuring their loved ones are not burdened by funeral costs.
In addition to insurance products, FiftyUp also provides valuable resources and expert advice on estate planning and financial well-being, reinforcing their commitment to fostering peace of mind for clients and their families.
Brand industry
Finance
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