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Hex Code
Color name
RGB
HSL
CMYK
#FFD833
Bright Sun
255, 216, 51
49, 100, 60
0, 15, 80, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
**Lazada Group** is Southeast Asia's premier eCommerce platform, founded in 2012 and operating in six countries, including Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by the robust technology of Alibaba Group, Lazada has established itself as a leader in online retail, aiming to serve 300 million customers by 2030. The platform features the massive **LazMall**, which connects consumers to over 32,000 authentic local and international brands, ensuring quick delivery and hassle-free returns.
Lazada’s Marketplace empowers retailers with access to millions of potential customers and offers a comprehensive range of services, from secure payments to marketing analytics. With a focus on various categories, including health & beauty, fashion, and home appliances, sellers can reach diverse audiences. Additionally, Lazada supports cross-border commerce, allowing Southeast Asian brands to connect with global markets and vice versa, facilitated by a swift logistics network. Combining technology, logistics, and payments, Lazada redefines the shopping experience in the region.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
