Firaga Studio is an AR-first creative technology studio that creates augmented reality experiences for brands across retail, events, and campaigns. Its goal is to help businesses capture attention and encourage audience interaction through immersive, screen-based experiences. The studio offers AR Mirrors for in-store and event engagement, AR Billboards for activations and brand awareness, AR and AI Photobooths for user-generated content and data collection, and handheld AR Apps. Its work can turn screens into interactive experiences, with real-time AR options that require no app.

Firaga Studio manages projects from initial brief and experience design through development, deployment, and impact measurement. The team tailors each experience to its setting and audience, handles on-site calibration, and provides analytics on engagement, sharing, and dwell time. Its portfolio includes activations and projects for brands and communities such as Samsung, ASICS, ROSALÍA, Thorpe Park’s Hyperia, GUGU, and Nouns. These range from interactive mall installations and AR invitations to mobile experiences and dedicated AR platforms.