FirstBay is a recruitment and HR consultancy specializing in the healthcare sector. Since 2018, it has supported healthcare employers in reaching and hiring qualified professionals through targeted search and candidate outreach across channels such as social media and job boards. Its services include strategic recruitment planning, recruitment campaign management, job advertising, active sourcing, employer branding, and HR marketing. FirstBay also advises organizations on online recruitment and social media, helping them improve visibility and attract candidates with tailored strategies.

For employers, FirstBay offers tools and assessments to evaluate workplace attractiveness, candidate profiles, and recruitment performance, along with practical recommendations for strengthening recruitment and employee retention. It serves a broad range of organizations, including hospitals, medical practices, care providers, therapeutic and rehabilitation facilities, social organizations, and health-related businesses. The agency also prepares reports and adapts job advertisements to address relevant requirements under Germany’s General Equal Treatment Act, without providing legal advice. For job seekers, FirstBay provides application optimization, current vacancies, and opportunities to submit an unsolicited application.